Bringing a new product line to market
LaunchSituation
A consumer brand wants idea, content and digital campaign handled in one place.
Team
- Creative Director
- Art Director
- Copywriter
- Video Director
- Performance Marketing Specialist
Milestones
- Strategy and concept
- Creative production
- Launch and optimisation
Deliverables
- Campaign concept
- Video and visual set
- Media plan
- Weekly performance report
Duration8 weeks